case studies

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case studies

Us of America magazine

As editor of the biannual magazine, Us of America, I was tasked with unearthing the country's lesser-known fashion, lifestyle and cultural happenings. More...>

 

Circle housing

Working in-house as its copywriter, this major UK housing association needed a captivating way to speak to its customers and teams with a fresh copy strategy. More ...>

Luckeyou.com

NYC creative tech agency, Luckeyou, required a bespoke copy approach and content for the launch of its cutting-edge presentation product. More...>

Urban Coo

For new interiors store, Urban Coo, I worked to develop the brand and copy approach for the business, starting with the company business plan  More...>

 

Live Life Give Life

UK charity Live Life Give Life needed a fresh look for its organ donation website. I worked with tone and approach to bring it on-par with modern consumer brands. More...>

Charm Factory

Legendary music agency required business website overhaul. My input included site nav, tone and all copy and content. More...>